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Ten kids killed and harvested for their body parts because witch doctors believe it will bring them good fortune.
An extreme example of clinging to self-interest.
How many horrible acts have beings committed out of greed?
The antidote to clinging to self-cherishing/selfish desire/self-interest is cultivating loving kindness, compassion, and Bodhichitta.
Furthermore, self cherishing is based on a lie, on deception. There is no self or other ultimately.